The first Enterprise Message Management software solution for managing message content across all touchpoints.

messagepoint™ 3.1 with Insert Management and Postal Optimization

messagepoint now provides a major functionality enhancement by introducing a solution for Insert Management and Postal Optimization, with facilities for managing inserts, insert schedules and postal rate sheets. Some of the features introduced in messagepoint 3.1 include...

  • Visually manage inserts with the same fast, intuitive user interface and navigation utilized for messagepoint’s marketing, regulatory and informational message management;
  • Extensive shop floor and business user considerations in system administration functionality and controls, including schedules, bin assignments, workflow and inserter setup reporting;
  • Industry-leading customer targeting enhanced with optional insert timing, prioritization and postal weight optimization;
  • Easy, flexible reuse and updates of previously established insert schedules;
  • Compatibility with all major physical inserter manufacturers interoperability interfaces;
  • Secure multi-tenant environments serve the needs of large print operations and print service providers; and
  • Apply actions to multiple schedules at once making insert schedule maintenance simple and effective.

For more information on messagepoint features including new functionality introduced in version 3.1, please contact sales@prinova.com.


There are 4 products within the messagepoint suite....

messagepoint™ Universal Messaging Hub

  • Intuitive, web-based interface where multiple clients (“Tenants”) can easily be managed within one instance of the messagepoint front end.
  • Deploys on industry standard browsers, application servers, operating systems and database systems.

messagepoint™ Decisioning Engine

  • High performance C++ engine simultaneously qualifies all active campaigns against all customers in a run.
  • Provides instructions to delivery systems on who qualifies for what content, where it should be placed in the touchpoint and in what priority order.
  • Can be distributed to multiple production sites typically collocated with composition engines on Windows, Linux/Unix and z/OS platforms.

messagepoint™ Campaign

  • Can either integrate instructions from external CM systems or manage complex campaigns natively.
  • Organize campaigns into offers and messages into waves and decision trees.
  • Tracks delivery and response information for activity based campaigning.

messagepoint™ User Licenses

  • Standard
  • Restricted