messagepoint™ 3.1 with Insert Management and Postal Optimization
messagepoint now provides a major functionality enhancement by introducing a solution for Insert Management and Postal Optimization, with facilities for managing inserts, insert schedules and postal rate sheets. Some of the features introduced in messagepoint 3.1 include...
- Visually manage inserts with the same fast, intuitive user interface and navigation utilized for messagepoint’s marketing, regulatory and informational message management;
- Extensive shop floor and business user considerations in system administration functionality and controls, including schedules, bin assignments, workflow and inserter setup reporting;
- Industry-leading customer targeting enhanced with optional insert timing, prioritization and postal weight optimization;
- Easy, flexible reuse and updates of previously established insert schedules;
- Compatibility with all major physical inserter manufacturers interoperability interfaces;
- Secure multi-tenant environments serve the needs of large print operations and print service providers; and
- Apply actions to multiple schedules at once making insert schedule maintenance simple and effective.
For more information on messagepoint features including new functionality introduced in version 3.1, please contact sales@prinova.com.
With messagepoint, business users can now…
- create, manage and deliver messages accurately into multiple customer touchpoints without IT involvement;
- view the status of a campaign in real time, without numerous phone calls, emails and meetings;
- write, refine and approve content quickly and reduce lead times from months or weeks to days or hours;
- preview exactly how messages will look in each touchpoint before they become active;
- track customer analytics on message delivery and response;
- achieve true personalization by basing consistent, precisely targeted messages on tracked behavior, not on predictive or arbitrary algorithms; and
- eliminate the need for multiple systems of record for managing and delivering messaging content, allowing legacy systems and ad hoc processes to be retired.



